Almdudler partners with Munich's state capital for licensing, with renowned designer Marina Hoermanseder launching an "Octoberfest Edition," giving Almdudler a refreshing makeover.

Almdudler partners with Munich's state capital for licensing, with renowned designer Marina Hoermanseder launching an "Octoberfest Edition," giving Almdudler a refreshing makeover.

Almdudler Unveils Limited Edition "Oktoberfest Edition" in Collaboration with Designer Marina Hoermanseder

Get ready for a vibrant and modern twist on the traditional Almdudler folk costume! On September 21, 2025, the Almdudler Oktoberfest Edition will be released, marking the fifth season of this special edition.

This limited edition features 0.35-liter reusable glass bottles designed in a "new traditional costume look," incorporating Hoermanseder's signature buckle elements that modernize the classic costume with a playful twist. Alongside the bottles, a collection including T-shirts, sweaters, and clay jugs will be available from the end of August 2025 in the Almdudler online shop.

Claus Hofmann-Credner, marketing director of Almdudler, is thrilled about the cooperation with the 'Oktoberfest' and Hoermanseder. "We are excited to bring an optical highlight into the tents and emphasize our connection with the gastronomy," he said. Elena Gorschek, product manager at Almdudler, is equally enthusiastic about the refreshing design of the edition.

The Almdudler Oktoberfest Edition will be available during September and October 2025 at the Munich Oktoberfest, premiering in the Beetle tent. It will also be served in selected Munich gastronomic establishments, including Käfer Wiesn-Tannen, Hofbräukeller, Haxnbauer, and the Beer garden at the Chinese Tower.

The collection unites tradition and pop culture, reflecting Almdudler's values of fellowship, joy, and alpine tradition—values that fit perfectly with the 'Oktoberfest'. The limited reusable glass bottles have a colorful folk costume design, and a specially designed stone jug is also part of the exclusive edition.

The slogan for the event is "Wenn die Kan Almdudler hab'n, geh i wieder ham!" which translates to "If the can has Almdudler, I'll go back again!" The new edition is a collaboration with star designer Marina Hoermanseder, whose designs have been worn by celebrities like Lady Gaga and Rihanna.

The press contact for Almdudler is the Almdudler Press Office Germany, c/o UVPR - Agency for Press and Public Relations, with Uschi Ahlborn as the main contact. The original content source is Almdudler Limonade A.& S. Klein GmbH & Co. KG, transmitted through news aktuell and ots.

So, if you're a collector or a festival enthusiast, don't miss out on this exciting collaboration at the Munich Oktoberfest from September 20 to October 5, 2025. The collection will premiere at the legendary Almauftrieb in the Kaferzelt. The Almdudler Oktoberfest Edition will also be served at the Kafer Wiesn-Schänke, Kafer Stammhaus, Kafer Delis, Madl-Wiesn in the Schützen-Festzelt, Hofbräukeller, Haxnbauer, and the beer garden at the Chinese Tower. Prost!

1. Prepare to infuse your lifestyle with a vibrant twist as Almdudler introduces the limited 'Oktoberfest Edition', a collaboration with designer Marina Hoermanseder, reaching shelves in late August 2025.
2. Delve into the fashion-and-beauty realm by splashing a dash of alpine cheer with the Almdudler Oktoberfest collection, which includes T-shirts, sweaters, and even reusable glass bottles designed with folk costume elements.
3. Whether planning your visit to the Munich Oktoberfest or seeking to spice up your food-and-drink offering, home-and-garden decor, or travel gear, the Almdudler Oktoberfest Edition offers a unique blend of traditional values and modern flair that resonates with the spirit of the festival.

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