Grassroots Music Advocacy Takes Root in Los Angeles | Pioneering Audio Discussion Platform

Grassroots Music Advocacy Takes Root in Los Angeles | Pioneering Audio Discussion Platform

In the bustling city of Los Angeles, a new advocacy and organizing coalition has emerged, aiming to bring together a love for the city's vibrant nightlife, government savvy, and community organizing. This is the Los Angeles Nightlife Alliance (LANA), co-launched by Ross Gardiner.

Ross, with his extensive experience in nightlife initiatives in Berlin, Amsterdam, and London, has brought his grassroots effort to Los Angeles. Prior to founding LANA, he spent two years working with nightlife organizing thought-leaders Lutz Leichsenring and Mirik Milan.

One of LANA's key initiatives is the "Innovating Music Podcast", a platform for discussions on diverse innovations in music. This podcast can be subscribed to on various platforms, including Apple Podcasts, iHeartRadio, Spotify, Overcast, Stitcher, TuneIn, Google Play, Soundcloud, YouTube, and other favourite podcast players. Each episode can be found with a permalink, and the podcast can also be opened in Google Podcasts.

The podcast features unique voices from both inside and outside of the music industry, providing a fresh perspective on the ever-evolving world of music. The voices on the podcast represent a mix of individuals, including Ross himself, who has a background as a music journalist and editor for Billboard, Mixmag, and Vice, and a festival consultant with Black Circle Media, one of his clients. Other clients include EDC, Tomorrowland, Electric Zoo, Oasis Festival, Red Bull, and Metro.

The Los Angeles Nightlife Alliance is not just a discussion platform; it's also an advocacy group for the city's nightlife community. It serves as a space for discussions on disruptive technologies in music, aiming to push the boundaries of what's possible in the music industry.

Ross Gardiner's role in LANA and his personal journey are detailed in his LinkedIn profile, which is available for viewing. For updates and insights into LANA's work, you can follow Ross on Twitter at @RossGardinerman.

This grassroots effort in Los Angeles has been growing for the past year, and it's an exciting time to be a part of the city's nightlife scene. With LANA's focus on innovation and community, it's sure to be a significant player in shaping the future of LA's nightlife.

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