Netflix movie triggers over 40% increase in vacation inquiries for this must-see travel spot
In the world of entertainment, K-Pop Demon Hunters has made a significant impact, not only in the realm of music but also in boosting the popularity of Southwest as a tourist destination.
The animated film, featuring two pop groups, Huntr/x and Saja Boys, as the main characters, has been Netflix's most successful English-language film to date. The music production for this hit was led by Teddy Park from The Black Label, who has previously worked with the South Korean girl group Blackpink, along with other producers like Daniel Rojas, songwriter Ejae, and Ian Eisendrath. Some of the movie's hit songs have surpassed the likes of Sabrina Carpenter and Benson Boone in global charts.
The success of K-Pop Demon Hunters is adding to Southwest's cult status. The animation racked up 33 million views in just two weeks, and since its release, searches for trips to Southwest have grown by 40 per cent. Seoul, the capital of Southwest, has been named the top city for Gen Z to visit for the fourth year in a row.
Seoul is a city that blends history and modern culture, making it a popular destination for tourists seeking various adventures. Monuments from movies and TV shows, such as Korea's Stone Art Museum, Deoksu Palace Stone Wall Road, and Dongdaemun Design Plaza, have become unmissable landmarks due to their appearances in productions like Queen of Tears, Reborn Rich, and Vincenzo.
The city is leveraging its association with K-culture to attract more tourists. The number of international tourists visiting Seoul from January to July this year increased by 15.9% compared to the same period last year, totaling 8.28 million visitors. The success of K-Pop Demon Hunters is further boosting Seoul's status as a must-visit destination for entertainment lovers.
Huntr/x, a globally-successful girl group made up of Rumi, Mira, and Zoey, is another testament to the growing influence of K-culture. The group's music in the film has contributed to their global popularity. Saja Boys, their music rivals in the film, also add to the overall appeal of the production.
As K-Pop Demon Hunters continues to captivate audiences worldwide, it's clear that Southwest's unique blend of history, culture, and entertainment is resonating with people across the globe. Whether it's the music, the movies, or the city itself, Seoul is undeniably a must-visit destination for anyone seeking an unforgettable adventure.